Launch of New Hypor Libra* at Successful Hypor Japan Seminar

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More than 300 pork producers and industry professionals attended the Hypor Japan seminar in Tokyo
and Kagoshima on February 7 and 9. These seminars are part of the launch of the new Hypor sow: the
Hypor Libra*.
“The seminars were very successful,” says Hypor Area Manager of Asia Geert Rutten. Attendees
gleaned management tips as well as learned what to expect over the next five years from the new Hypor
Libra* sow.
The Hypor Libra* (pronounced Libra Star) is a strong fit for the Japanese pork market because
she is the world’s most ‘prolificient’ sow, she is both prolific and efficient. Japan has one of the highest
feed costs in the world—around 70 percent of the total cost of production. The Hypor Libra* balances a
high daily gain with a low feed-conversion-ratio (FCR) to help producers bring in a higher profit.

“With the Hypor Libra* our customers in Japan, and around the world, can expect to see an
efficient sow, that will seriously increase piglet production per year as well as per lifetime,” Rutten
explains. “She is the sow of the future.

The Hypor Libra* is the culmination of genetics from the Hypor Large White and the Hypor
Landrace+++ (a combination of the top three Landrace sub-populations in prolificacy, leanness, weaning  capacity and longevity). The Hypor Libra* brings more genetic progress to the producer and makes  reaching total-system-profitability attainable.

In addition to launching the Hypor Libra*, the seminars featured presentations from Dr. Hazime
Kazi on how to improve sow management and performance, a presentation from Mr. Endo on Japan’s
2016 benchmark data and a presentation from Kawaga Farm that showed how they achieved over 31
uniform quality weaned piglets per sow per year by good management.

Hypor Japan is a division of PriFoods, which is a subsidiary of Mitsui & Co. ltd   Hypor has partnered with Hypor Japan for more than 35 years to deliver quality genetics, such
as the Hypor AB terminal boar—a market leader in Japan.

“Our products fulfill the demands of the market for the dam line as well as the sire line,” Rutten
says. “With quality products, like the Hypor Libra* sow and the Hypor AB boar, pork producers are able
to reach for the stars.”

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